Back to All Events

How to Create a Social Media Presence

  • 5 CPD Hours Apex Building, Blackthorn Road Sandyford Business District D18 (map)

With a projected 25% annual growth over the next 5 years, companies who are not currently on social media are missing out on a huge market, and one which is only going to get bigger, as traditional marketing gets smaller and smaller. However, the only thing worse than not utilising social media, is using it badly! 

There are countless digital media and social networking sites, all of which have a unique characteristic and purpose. This CPD certified MasterClass will provide you with an overview of the most popular social media forums and how to utilise them to your advantage in your business. During the course, you will learn which strategy will work for you, the pitfalls associated with an un-engaging social media strategy, and the impact that has on your current or potential business. 

What Makes This Course Different?

During this course, we give you the opportunity to receive real life and practical guidance on your current social media presence and utilisation. We will highlight what you are doing right, and will suggest further ways in which you can improve. This will ensure you leave the course with real hands-on advice on how to improve your performance, your reach and your engagement going forward.

Course Content

  • Introduction to Social Media Marketing

  • Social Media Strategy & Planning

  • Content Creation

  • Content Outreach

  • Review of your current Social Media Platforms

  • Social Media Tools

  • Future Trends 

Who Should Attend?

This MasterClass would be of interest to anyone who wishes to grow their business through social media. Those already responsible for the management and planning of current strategies and wish to further enhance their skill set would also find this course of significant interest. 


On completion you will receive your CMG MasterClass Certificate as well as your CPD Certificate containing 5 Structured CPD Points. Please note certificates are issued only at the close of the training course to participants who complete the full 5 hours. 


This course costs €395.00 (Early-Bird) NORMAL RATE €495.00, and includes course documentation and light refreshments. While the course fee does not include lunch, we do provide freshly made sandwiches, coffee and a range of teas for those who require a light lunch. Alternatively you can avail of the local food stores and coffee shops opposite the training centre for hot food or alternative lunch option

Earlier Event: October 16
Business Continuity Planning
Later Event: October 21
Business Writing Skills